Sensity Service
Research & Strategy
At Sensity, we bring curiosity and strategic thinking to help organizations navigate complexity and drive meaningful change through strategic research. By combining qualitative, quantitative and exploratory methods, we uncover human needs, market trends and future scenarios to help you make confident decisions. Our collaborative approach ensures that research directly translates into actionable strategies that advance your organization sustainably.
Understanding what really matters
Making decisions based on assumptions or incomplete data can lead to missed opportunities and wasted resources. We help you build a solid foundation for strategic choices by uncovering what really matters – the needs, challenges and aspirations of your users, citizens, employees and stakeholders. Through in-depth qualitative interviews, workshops and exploratory surveys we deliver insights that directly connect to your operational reality and organizational goals.
User Research Services
- User interviews
- Surveys (worldwide)
- Usability testing
- Segmentation
- Personas & user journeys
- Contextual interviews
- Data analysis
- Market analysis
- Benchmarking
- Trend research/Delphi study
Strategic Planning Services
- Product strategy
- Brand strategy
- Design strategy (systems & team setup)
- Content Strategy
- Digital transformation strategy
- Roadmapping
- Workshops & training
- Future studies
From insight to impact
Research only creates value when it leads to action. We work closely with you to transform insights into practical strategies and solutions. Through methods like segmentation, journey mapping and strategic foresight, we develop recommendations that consider both immediate needs and future scenarios. Our interdisciplinary team combines expertise in business, sociology, psychology and design to help you implement improvements that stick.
Enabling sustainable progress
Working across Europe and globally, we bring deep cultural understanding to every project while maintaining the highest ethical and privacy standards. We believe the best insights emerge when we combine your organizational knowledge with our research expertise. Through collaborative workshops and knowledge transfer we build internal capabilities alongside delivering results. This enables your organization to maintain momentum and continue evolving long after our collaboration ends.
Get to know our products
Interested in starting your project?
Let's talk about your questions and how strategic research
can help you make confident decisions.

Stefanie Ellwanger
Director Insights & User Research
stefanie.ellwanger@sensity.eu
+352 27 40 56 82